Asus, or ASUSTeK Computer Inc., is a Taiwanese multinational company that manufactures a wide range of computer hardware and consumer electronics, and is particularly known as the world's No. 1 motherboard and gaming brand. Key Products and Brands Asus offers a comprehensive portfolio of technology products and services: Laptops & 2-in-1s: This is a core product category with several distinct series: Zenbook: Premium, ultrathin, and lightweight laptops known for elegant design and OLED displays, targeting professionals and users prioritizing portability. The ASUS Zenbook DUO features dual 14-inch OLED screens for enhanced multitasking. Vivobook: Mainstream laptops offering a balance of style, performance, and value for everyday users, including students. ROG (Republic of Gamers): A high-performance brand for gaming laptops, desktops, and peripherals, known for cutting-edge features like advanced cooling and high-refresh-rate displays. The ROG Zephyrus G16 is a notable thin and light gaming laptop. TUF Gaming: Durable, mid-range gaming products focusing on performance and military-grade reliability. ProArt: Devices specifically for content creators, featuring color-accurate displays and powerful processors, such as the ProArt PZ14 tablet-laptop hybrid. ExpertBook: Laptops and convertibles tailored for business users. Components & Peripherals: Asus is a leading manufacturer of internal PC components: Motherboards: The company's foundational product, with ranges including ROG, TUF Gaming, and PRIME series for various user needs from casual builders to extreme overclockers. Graphics Cards. Monitors & Displays: Including professional-grade ProArt displays and high-refresh-rate ROG gaming monitors. Networking Equipment: Such as Wi-Fi routers and whole-home mesh WiFi systems. Accessories: Keyboards, mice, headsets, cases, cooling systems, power supply units, and more. Other Electronics: Smartphones: Primarily under the ZenFone series for mainstream users and the ROG Phone series for mobile gaming enthusiasts. Desktops & All-in-One PCs: Including the ROG G1000 gaming desktop and the Vivo AiO series. Gaming Handhelds: The ROG Ally is a popular device designed to compete with the Steam Deck.