MIE is a jewelry brand founded by a married couple, Ivan and Sofia Ptakhin.
The brand's unique collections feature pieces that complement fashionable looks based on the latest trends. Over 160 styles of cuffs, chokers, earrings, tie necklaces, and other jewelry will add a sophisticated and feminine touch to your look.
Fashion Guide – How to Wear the New Collection: https://mie.ru/guide/
Benefits for clients:
SEMANTIC:
1. Trendy jewelry. The key approach that distinguishes MIE from other designer brands is tracking clothing and lifestyle trends and creating jewelry that complements fashionistas' looks.
2. Wide selection. The brand offers over 160 cuff styles, as well as other jewelry essentials for creating a jewelry wardrobe: chokers, earrings, tie necklaces, and many other items.
3. Diverse collection styles. MIE offers a variety of collections to suit every style and mood, so every woman can find the perfect piece.
RATIONAL:
1. Discount for online payment -10%
2. Free delivery throughout Russia for orders over 7,000 rubles.
3. Availability of stores for fitting: Moscow, St. Petersburg, Yekaterinburg, Sochi, Rostov-on-Don
4. New items every month
Portrait of the target audience:
A mature, self-assured woman. She's confident, multifaceted, and has her own style. Her image is a reflection of her inner state; she can't afford to wear just anything. Jewelry is meant to reveal her individuality and, sometimes, to lift her spirits.